This was a concept I originally learned about the office environment. There are people in a company that have authority via the official titles, but the firm often has informal lines of power where things really get done. As a participant in the office environment, the key is to navigate both terrains simultaneously.
Now that I’ve been on client side for about four months, I still think about the concept quite a bit. Due to my job title, I have quite a bit of authority. It’s nice to know that I can drop the hammer when necessary, but I don’t ever want to do that. I want to empower my consultants so they enjoy working with our agency and will keep coming back to work with us.
Beyond getting the job done, and getting it done well, our goal is to do it in such a way that all participants come out of it believing that they have been enriched for having gone through the process